Social Media Marketing & Marketing Strategy Masterclass 2019

Facebook, Twitter Marketing, Instagram Marketing, Paid Campaigns etc

Duration : 2 Months

Course Description


EditSocial Media has taken the world by storm. With the advancement of information technology, digital media has taken the driving seat so long as methods of gaining information are concerned. People now rely on these digital and social media platforms as their primary sources of information as well as contact from the world. The situation for marketers as well as international businesses is no different.

If you are looking for the best social media marketing training in Lahore or Karachi, this is the ideal course for you. Social Media means all online platforms that allow you to have social contact with friends, family and/or business entities via digital devices. Popular social media platforms of today include, but are not limited to, Facebook, Twitter, Google+, YouTube, Instagram, Pinterest and so much more. With the passage of time more and more social media platforms are being developed and opening even more opportunities for marketers to make use of them for achieving their targets and goals.

The question here arises: Why should you enroll in our social media marketing course in Karachi or Lahore? The answer should come from within. Due to other immense popularity of social media, every business organization in the world is looking for effective social media marketing strategies that provide healthy ROI and enhance its brand popularity at major social media platforms. If you want to learn how to make use of social media to market businesses and services and earn a handsome amount of money while doing so, this is the best social media course for you. With this industry renowned course, you will get hands-on training of all the latest techniques and strategies that are employed by social media marketers around the world. Since, these techniques keep advancing; we at Techdiv Trainings keep updating our courses so you can be at the top of your game and always be ahead of the competitors in social media marketing.

Who should enrol in social media marketing training in Lahore at PNY Trainings? 

• Marketing professionals who are new to Social Media Marketing and want to learn all about it comprehensively

• Experienced social media professionals who are looking to brush up their existing skills and learn new and updated techniques and social media marketing strategies

• Fresh university graduates who want to join a Social Media Marketing course in Karachi or Lahore and adopt SMM as a career

• Practising digital marketers who want to gain expertise in social media marketing

• Owners/CEO’s of both conventional as well as online businesses who want to use Social Media and utilize the latest SMM practices to achieve their marketing or sales  goals and get great ROI

• All students and professionals who are seeking a proper certification in SMM

• Employees of corporate companies (especially those belonging to marketing departments) so they can manage the business’s social media marketing strategies

What Should You Expect To Learn From This Social Media Marketing Training in Lahore and Karachi?

• A complete introduction to Social Media Marketing (SMM) and its fundalemtals

• Changes influenced by Social Media Marketing in conventional marketing practices

• Integration of social media platforms such as Facebook, Twitter, LinkedIn, Instagram etc in your business plan

• Selecting the right platform that is best suited to your needs and your business objectives

• Connecting with the right market segment and be able to promote your business and services

• Analyse your social media platforms and judge their effectiveness for particular and focused marketing activities

• Special emphasis on Advanced Facebook marketing strategies

• Build a holistic social media plan and implement social media marketing strategies effectively to achieve all sales targets and get maximum ROI

Our course outline better defines our approach to social media marketing and the level of training you will get at TechDiv. Moreover, this outline is not confirmed or static. The course outline is constantly updated as the ever changing field of social media develops and as social media platforms’ policies update. Following are the modules for the course:

Fundamentals of Facebook Marketing: This is where our expert trainers give you a complete overview of the fundamentals of marketing techniques and tools available in Facebook.

Content Marketing Strategies for Social Media: In this module of your Social Media Marketing course in Karachi / Lahore, you will learn about how you can promote your content on social media platforms. You will also get training on which strategies to implement.

Social Media & SEO: It is imperative to link Search Engine Optimization (SEO) along with your social media strategy if you want to extract the maximum benefits out of your SMM. This is where we teach you how to do that.

How to Set Up Social Targets: What should be your goals from you social media marketing campaign and how to go about setting them? We will teach you how to set realistic targets which are attainable quickly and completely.  

Mobile Integration to the Social Media Marketing: Everybody uses mobile devices these days. In fact, as per recent studies, more people log in to social media from mobile devices rather than desktop computers or laptops. So it is vital to integrate social media with mobiles.

Fundamentals of LinkedIn: A complete overview of LinkedIn and how you can use it to reach out to your target segments and promote your businesses or services. This will benefit you both personally as well as professionally.

Fundamentals of Twitter: This offers a complete understanding of how twitter works with the intention to teach participants how this social media platform can be used for focused marketing efforts.

Fundamentals of Instagram: In this part of the course, you will be taught about all fundamentals of Instagram. You will learn how businesses use Instagram to promote their products and services, make sales and garnet public interest and attention.

Fundamentals of Google Plus: This module features a complete overview of Google Plus platform and how you can use it to reach out to your target segments and promote your businesses or services.

Social PR: Public Relations are vital not only for businesses and organizations, but also for professionals. In this part of the course, we will teach participants on how to maintain a good PR on social media. You will learn strategies and best practices of Public Relations from skilled experts atTechDiv

Fundamentals of Pinterest: In this part, we teach you how to use Pinterest pins and boards to promote your offerings and use this social media platform for your marketing efforts. It is a great way to reach out to people who may be interested in your offerings.

Search Ranking and Brand Popularity with G+: Learn how to improve your rankings in search engines and increase your brand popularity in Google Plus and other related Google services.

Pinterest Promotions: Learn how to run successful promotion campaigns on Pinterest and extract sales targets and goals.

Facebook Marketing & its Major Elements: A detailed learning of all the latest Faccebook marketing strategies. It also includes training of Facebook features and advertising opportunities.

Understanding Social Media Tools and The Best Usage: Here you will get an understanding of the best practices from industry experts of social media. We will teach you which tools to use for best possible marketing outcomes.

Brand Advocacy Strategies with Social Media: This Social Media Marketing course in Karachi or Lahore will acquaint you with the best brand advocacy strategies that you can integrate in your social media plan.

Value Measurement of Social Media Marketing: Setting plans in motion and building great strategies is important, but so is measuring the outcome of those plans and strategies. This is where we will familiarize you with how value measurement works and how important it is for your marketing gains.

B2B Social Visual Story Management with Instagram: Gain advantage by building business to business stories on Instagram. This not only allows you to build great rapport with businesses, but also gain more customer confidence.

Brand Popularity on Pinterest: How to popularize your brand on Pinterest boards and make use of your pins to promote it further? This is where you learn it all.

Deep Analysis of Facebook Insights: Insights tell you how ad campaigns, social media strategies, posts and other marketing activities are getting results. It shows you what is working and what is not so you can make amends or approach marketing differently. 

Strategies to Improve ROI using Social Media: This module is particularly focused on how to get maximum return on investment. ROI is the single most important aspect of any business’s survival and you will learn all about with TechDiv

LinkedIn Engagement Strategy: How to engage with like-minded people on LinkedIn and gain their attention. You will get to learn to employ the best LinkedIn strategies towards achieving your marketing goals.

Community Building on Social Media: Once you have gained public attention and interest, it is absolutely essential to build a community and harness that interest into a continued following. We will teach you how to do just that in this section of Social Media Marketing Training in Lahore or Karachi.

Social Media Marketing Strategy for Manufacturer: If you are a manufacturer or work for a manufacturing concern, this module will help you understand which SMM strategies you should employ to best suit your needs.

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Special Discount Offer 50% Flat OFF, Final Fee after Discount: 10,000/-Rs | Registration FEE: 1000/-Rs

Duration : 2 Months